
Not just a research firm. Not just a design agency.
We decode behavior, systems, and policies to craft breakthrough solutions
We decode behavior, systems, and policies to craft breakthrough solutions
our offerINGS
We specialize in Behavioral Insights, Policy Research, and AI-driven Consulting. Helping organizations make data-driven strategic decisions for large-scale impact.
We go beyond traditional research by integrating real-time data, behavioral AI, and systems thinking into strategic decision-making.
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Understanding consumer and user behavior
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Enhancing digital product experiences
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Creating Holistic experiences for businesses and social impact
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Helping organizations to navigate complexity
who we are
Our Founder
A seasoned design professional and researcher with over a decade of experience in research, strategy at scale, capacity building, and social behavior change.
An alumnus of the School of Planning & Architecture and Indian School of Public Policy, have collaborated with non-profits, government agencies, and impact organizations and contributed to national programs, ULBs initiatives, health mandate interventions. Also, A visiting faculty member at NID Madhya Pradesh, SPA, and IILM-Gurugram, and a design expert at IIT Roorkee.
Impact of his work had been influencing policy recommendations across multiple states, designing culturally sensitive & scalable solutions for a ‘Viksit Bharat’.
meet us
Our team has worked across public policy, social impact, governance, healthcare, education, and market strategy, making us adaptable to multiple industries.
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IMPACT